Bridgestone at EICMA 2016

Nov, 01 2016

Bridgestone at EICMA 2016 Pad.2 - Stand Q26

Bridgestone returns to EICMA – Milan 8th to 13th November – with a glittering display drawn from its Battlax premium on-road line-up and Battlecross MX range, together with two exceptional new tyres making their first appearance at EICMA.

New Battlecruise H50: for American V-Twins 

First up and making its world debut this autumn is the new Battlecruise H50 custom tyre – specially developed to give you maximum pleasure on your American V-Twin. Bridgestone deployed its top two-wheel tyre technologies to develop H50, targeting easy handling, top grip on wet and dry, and long wear life. 

The Battlecruise H50 tyres on display at EICMA are fitted on a Harley-Davidson Forty-Eight customised by Thunderbike – one of the kings of the custom business in Europe.

New Battlecross X10: getting to grips with sand 

Bridgestone completes the new-generation Battlecross MX tyre line-up at EICMA with another 2016 premiere: Battlecross X10 for sand terrain, fitted to a Kawasaki KX450. 

Bridgestone upped traction and control with Battlecross X10 by developing a new low-profile block design and increasing the tyre’s block deformation, giving it more edge effect in sand. Developed with top pros on the MX competition circuit, the X10 traction package is now available for all MX riders, whatever their level. 

These two new tyres will be presented to the media at a press conference on the Bridgestone stand (Pad. 2 – Stand Q26) at 2 pm on 9th November. 

Also displayed fitted to bikes on the Bridgestone stand at EICMA are: 

Battlax SC1 radial developed for high-powered scooters such as the Yamaha T-Max seen here at Milan. Bridgestone adapted elements of its hypersport tyres for the SC range, giving maxi scooter riders a new level of sporty handling. 

Battlax Adventure A40, Bridgestone’s ground-breaking trail radial: durable and reliable, whatever the ground or weather throw at you. Matched with BMW R1200GS. 

Battlax Hypersport S21 off-the-shelf tyres carrying the new Saroléa SP7 all-electric bike. Bridgestone is an active partner with Saroléa, pushing for more sustainable mobility. But green doesn’t mean slow: this SP7 electric bike, already homologated for public road use, can top 270 kph. 

See you on the Bridgestone stand at EICMA 2016, Milan 8th to 13th November!