As Europe switched to winter time, now is the moment to switch to winter tyres. That’s the recommendation from Bridgestone, the world’s n° 1 tyre and rubber manufacturer.
Ready for anything
Putting back the clocks on 25th October was a timely reminder to also put back your winter tyres! High ground in Europe has already had its first blanket of snow and recent years have taught us that European winters are anything but predictable.
So now is the ideal time to get ready for whatever this winter will throw at us – from storms, rain and slippery wet leaves to the first ice and snow of the season. And by switching now, you’ll avoid the rush and crush at your tyre dealer when the first flakes fall.
Winter tyres are safer
Why are more and more motorists switching to winter tyres? It’s because rubber goes hard and loses flexibility in lower temperatures, and your normal summer tyres don’t grip as well in the cold. Less grip means you have less control and can’t stop as quickly, creating a bigger risk of accidents.
We’re not just talking here about ice and snow – winter tyres grip better than summer tyres in all colder conditions, including rain and slush. And remember, buying a second set of tyres doesn’t double the cost: your summer tyres will last much longer because they’re resting quietly and not wearing down when you’re driving on your winter set.
To see how much more grip and safety you get with winter tyres, watch our YouTube Channel... you’ll be surprised!
Growing number of users*
Driven by changes to national regulations aimed at improving road safety, the use of winter tyres is growing fast in Europe. 92% of Polish motorists and 88% of Germans now switch to winter tyres, with Italy at 49% and France at 23%. In the UK only 8% make the change. Naturally, there are big regional differences in all countries, depending on local climatic conditions, urbanisation and altitude. In the Netherlands for example, while 45% of motorists switch to winter tyres, this figure climbs to 61% in the north of the country and falls to 38% in the capital, Amsterdam**.