Bridgestone, the world’s largest tyre and rubber manufacturer, is set to make quite an impression at the
International Exhibition for Equipment and Techniques for Construction and Materials Industries in Paris
from April 20th to 25th. Visitors to the two-storey booth at Intermat 2015 can expect to find Bridgestone’s
latest products and systems that clearly position Bridgestone as a premium solutions advisor in the
industry. A team of experts will also be on hand to present Bridgestone’s industry-leading Total Tyre
Care concept which brings together premium products, expert advice and customized systems, services
and tools that significantly lower the total cost of tyre ownership for end-users. And as an eye catcher,
visitors will be able to have their photograph taken alongside the giant mining truck tyre, the world’s
largest radial tyre.
Premium solutions for European Off-the-Road tyre operations: Total Tyre Care by Bridgestone
Alongside its premium products for the full spectrum of off-the-road applications, Bridgestone’s clear
competitive advantage in the sector is linked to its Total Tyre Care programme. Total Tyre Care by
Bridgestone acknowledges the large investment which tyres represent and brings together a range of
services, tools and technologies designed to maximize the return on that investment and reduce costs
for end-users over the entire lifetime of their tyres. Visitors to the Bridgestone booth at Intermat will be
able to witness the benefits Bridgestone’s Total Tyre Life and Total Tyre Systems, which include its
innovative remote sensor systems for actively monitoring tyre pressure. As such, it will be the first time
the Bridgestone Total Tyre Care programme for OTR tyres is presented in France.
World’s largest radial tyre: made by Bridgestone
The undisputed focal point of all 224m2 of the Bridgestone booth at Intermat in Paris is sure to be the
enormous Bridgestone VRF mining truck tyre. Weighing in at around 5 tonnes, this giant tyre measures
over 4m in height (when fitted) and nearly 1.5m across, but since you can only really grasp the sheer
size of this Bridgestone giant up close, visitors will be able to pose in front of the camera with the tyre.
The resulting photo can be either printed out, sent by e-mail or even instantly shared via Facebook and
other social media.
A comprehensive line-up: Premium Off-The-Road tyres by Bridgestone
Bridgestone has been a world leader in the testing, design, development and construction of premium
tyres for off-the-road applications for a long time now, and that position will be reinforced at Intermat in
Paris with the presentation of Bridgestone’s complete OTR line-up. From the VSDR tyre for loaders to
the VLTS for earthmoving applications, the VSNT for underground mining, the VCHR for industrial
applications and of course the VRF for super-sized dump trucks, Bridgestone will boast a comprehensive
range designed to meet the specific challenges and requirements of every task, every vehicle and every
Genuine return on investment: Total Tyre Systems by Bridgestone.
To help end-users get the most from the innovative tyre technologies that go into developing every
Bridgestone OTR tyre, Bridgestone will also be showcasing the latest in tyre management systems at its
booth at Intermat. Animated presentations will clearly demonstrate the workings and benefits of
Bridgestone’s Tyre Management System (TMS) and revolutionary Tyre Pressure Monitoring System
(TPMS), all aimed at proactively extending the performance and durability of OTR tyres and thereby
reducing the total operating cost over their entire lifetime.
The Bridgestone booth at Intermat can be found at Hall 6 G079 from 20 to 25 April 2015.
About Bridgestone EMEA (Europe, Middle East and Africa)
Bridgestone EMEA, with headquarters in Brussels, Belgium, is a wholly owned subsidiary of Tokyo-based Bridgestone Corporation, the world’s largest tyre and rubber company. Bridgestone EMEA operates in more than 60 countries and has over 18200 employees. Across the region it has 14 tyre and tyre related plants, a major R&D Centre and a proving ground. Bridgestone EMEA’s premium tyres are sold in Europe, Middle East, Africa and globally.