The new partnership between the two giants of the automotive world starting at last weekend’s season opener at Qatar’s Losail International Circuit.
This year marks Bridgestone’s sixth year as sole tyre supplier to the MotoGP™ and the new tyre supply agreement with BMW M, the Official car of MotoGP™ will equip all Safety and Medical vehicles with the latest Bridgestone tyres. This agreement will help enhance the world’s leading tyre manufacturer’s visibility in the MotoGP™ paddock, while showcasing the latest passenger car and motorcycle tyres to a global audience.
The BMW M4 Coupe, M3 and M5 Safety Cars as well as the M6 Coupe Safety Officer and the M550d Touring Medical Car have all been fitted with high-performance Bridgestone POTENZA tyres. The BMW S1000RR HP4 Safety Bikes have been fitted with Bridgestone BATTLAX tyres. The fitment of these premium Bridgestone products ensures the operators of these vehicles will experience the highest levels of safety, performance and control.
“We have a very strong history with BMW and have been collaborating for many years on several projects such as the BMW Driving Experience since 2008, or – most recently – announcing Bridgestone’s exclusive fitment to the all-electric i3 vehicle.” says Jake Rønsholt, Director Corporate & Brand Communications, Bridgestone Europe. “It is really exciting for us to keep expanding on this fruitful partnership by bringing it into the world of MotoGPTM! Collaborating with BMW on the Safety Fleet is simply a confirmation of our commitment to all-round safety, and not only for the riders on the tracks.”
About Bridgestone Europe
Bridgestone Europe (BSEU), with European headquarters in Brussels, Belgium, is a key regional subsidiary of Tokyo-based Bridgestone Corporation, the world’s largest manufacturer of tyres and other rubber products. Bridgestone Europe operates an R&D center, 8 plants and offices in more than 30 European countries, with over 13,000 employees. BSEU’s premium tyres are sold both within Europe and globally.
For more information about Bridgestone Europe please visit www.bridgestone.eu or find us on Facebook and Twitter.
About Bridgestone EMEA (Europe, Middle East and Africa)
Bridgestone EMEA, with headquarters in Brussels, Belgium, is a wholly owned subsidiary of Tokyo-based Bridgestone Corporation, the world’s largest tyre and rubber company. Bridgestone EMEA operates in more than 60 countries and has over 18200 employees. Across the region it has 14 tyre and tyre related plants, a major R&D Centre and a proving ground. Bridgestone EMEA’s premium tyres are sold in Europe, Middle East, Africa and globally.