The results show that 71% of motorists are driving on under-inflated tyres. Bridgestone calculates that this habit is leading to the equivalent of 2 billion tons of wasted fuel worth € 2.8 billion a year. For the environment this means 4.8 million tons of additional and unnecessary CO2 emissions annually – the equivalent of 1.8 g/km for every car on the road.
The 38,000 tyre safety checks were conducted by Bridgestone at shopping centres and public car parks as part of the company’s regular tyre safety campaign activities.
Analysis of these test results show that 7.5% of motorists are driving on seriously under-inflated tyres (at least 0.5 bar below recommended pressure) and 0.5% are putting their safety at high risk by driving on severely under-inflated tyres (at least 0.75 bar below recommended pressure).
Almost 12% of tyres on the road are also worn down below the E.U. legal minimum of 1.6 mm tread depth. Around 2% of inspected tyres are both severely worn and severely under inflated.
Low inflation increases tyre rolling resistance
The results suggest that many motorists are unaware that a tyre loses pressure naturally over time, like a balloon, and that driving on incorrect pressure is not only dangerous but also wastes fuel and adds significantly to CO2 emissions. This is because inflation pressure strongly influences tyre rolling resistance, which is itself a key factor in determining vehicle fuel consumption. Depending on the type of road and driving style, rolling resistance represents 18% to 26% of the total force on a vehicle. Since low inflation increases rolling resistance, it has a direct effect on vehicle fuel efficiency and emissions.
Personal safety at risk
Driving on under-inflated tyres and insufficient tread depth is doubly dangerous. The loss of vehicle handling control and increase in vehicle drift rise sharply as tyre pressure is reduced. Low tyre pressure also has an extremely negative effect on tyre durability, due to excessive shear stress in the tyre shoulder and heat build-up from sidewall bending. Motorists identified with seriously low tyre pressure face possible tyre failure due to these factors.
Tyres worn down below the legal tread-depth limit represent an immediate safety risk. For a car travelling on tyres with a tread depth below 1.6 mm, the speed at which hydroplaning starts is reduced by up to 40%.
Bridgestone continues to promote greener motoring
In 2010 Bridgestone expanded the Ecopia range of eco-friendly tyres across all car segments and introduced Ecopia truck tyres. Ecopia tyres contribute to the prevention of global warming by helping to reduce CO2 emissions through higher vehicle energy efficiency brought about by lower rolling resistance. Thanks to Bridgestone’s new compound technology, Ecopia tyres achieve this lower rolling resistance without compromising grip and safety.
About Bridgestone EMEA (Europe, Middle East and Africa)
Bridgestone EMEA, with headquarters in Brussels, Belgium, is a wholly owned subsidiary of Tokyo-based Bridgestone Corporation, the world’s largest tyre and rubber company. Bridgestone EMEA operates in more than 60 countries and has over 18200 employees. Across the region it has 14 tyre and tyre related plants, a major R&D Centre and a proving ground. Bridgestone EMEA’s premium tyres are sold in Europe, Middle East, Africa and globally.